credits: a special thank for the help to graphic designers beatrice bressi and Enrico Usberti
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Made with ❤ with Elementor
1. Tell us about your work in detail. What does it consist of and how did you get there?
“They invited me to a party. What shall I wear? ” How many times have we heard this question? I do a lot! Who doesn’t care what to wear to an event he’s been invited to? NTDY was born precisely as a response to a concrete need: it helps people to create perfect outfits and to face the famous “dress codes” of the various parties. I really believe that people bring events to life. Attention to the look is fundamental. Among the various solutions, the one that I think is the fitting room available to guests: a room set up specifically for each event full of costumes and accessories, where all guests can have fun and can create their own outifit with my help.
Furthermore, the collaboration with event agencies also led me to study outfits and costumes for performers and staff. Certainly more demanding, but still very stimulated.
2. What do you think are the qualities that a woman must possess in order to be successful in life and work?
The resourcefulness. I think every woman should be enterprising, constant but above all determined. All without forgetting to stay a little light …
3. What was the most extravagant party you ever attended?
“Very Loud Party” in Ibiza and “Freak Show” in Barcelona. Both private client parties.
About the first, I loved the genius and the organization of the pre-party: once we arrived in Ibizia, a real treasure hunt started on the island to be able to register for the party. On the day of the party we were taken individually to a totally secret place, none of us knew where it was. A lot of suspense to finally reach a club totally set up for the occasion and animated by an incredible DJ set. Really very original!
The freak show, however, was held in Barcelona and inside an abandoned theater. We guests together with the performers seemed to be part of the scenography! Real Freaks walked among us! The bearded woman, the smallest man in the world, the giant … absurd!
4. What is the type of clientele that caters to you for their parties? Are you a young or even more mature clientele?
A clientele certainly mature for 40/50 years birthdays. They often ask me to help and define a dress code theme, to relive a period of their past through costumes. Many love the 60s and 70s.
In addition, many of my clients are agencies, so I work as a stylist on an already structured creative concept.
5. How are the various outfits made? Where do you find clothes and accessories?
The outfits are created with clothes and accessories made by us, or they can come from cine-theatrical tailors.
6. Is the outfit studied directly on the person, also observing his physical qualities?
It is certainly the first thing that needs to be done; the outfits are adapted to their physique thanks to the work of the seamstresses. I’m a fan of inclusive beauty!
7. The perfect soundtrack for your work?
The XX “Intro” from the 2009 album xx.
8. If you had the time machine available and could attend a party, which one would you choose? In what era would you have liked to live?
I would immediately run to the court of Louis XVI. How much I love Marie Antoinetta’s dancing and outifits! Elegance, majesty of clothes, femininity at 100%
9. Who do you think is an icon of style, modern and avant-garde today?
Cate Blanchett style icon. Modern and avant-garde icon Zoe Kravitz.
10. The accessory that can never be missing?
Accessory of the indispensable moment: a Texan belt to be worn above everything, on a blazer over a maxi pull or on a mini dress.
11. If you think about your childhood, what scents and flavors do you associate it with?
The smells and scents characteristic of a southern Italy that no longer exists, when preparing the pulp with fresh tomatoes, the scent of oranges while preparing jams in the country houses of my uncles or grandparents …
12. The first time you attended a party? Do you remember what you wore?
I was wearing the first dress my mom made me. It was exactly as I dreamed it … long pearl gray silk.
13. Who are your favorite fashion designers?
The designers I draw inspiration from are Yves Saint Laurent and Balmain, while I would dress every day Isabel Marant and Alessandro Michele with Gucci.
14. Which city do you think is the most fashionable and glamorous at the moment?
Among the most fashionable I would put Belgrade in the front row: full of young and super cool clubs, while the most glamorous is always Paris …
15. A dream in the drawer?
A virtual fitting room of “Nice to dress you” where you can sell and rent accessories and clothes for theme parties.
16. Andy Warhol used to say “At a party you just have to be fun, you don’t have to be honest”. What do you think about it?
I don’t like Andy Warhol, but in this case I agree! If you leave the house the only thing that you have to do is to give your best, otherwise take advantage of it to sleep or read a book. Do to yourself and to others a favor
17. A film you would like to be inspired by for an upcoming party?
“Pulp Fiction” , “The Grand Budapest Hotel” and “Elizabeth The Golden Age”.
18. Your 3 favorite songs?
Ultra nate “free”
19. What is elegance in your opinion?
Elegance is a natural gift: discreet and inconspicuous.
20. your favorite drink?
It’s called “Seventeen and a half” created by Massimo D’Addezio bartender of the Chorus Cafè. Based on lime vodka and pepper essence
21. How helpful is the use of Social media in your work?
I have never sincerely invested a lot on social media.
22. Your biggest fear?
Failing in my work project: NTDY.
23. The last time you laughed at taste?
The last time I smoked Marijuana!
24. What are the aspects to take care of most when organizing a party? What can go wrong? When a party doesn’t “take off” are there solutions to “lift it”?
This is a very technical question for those involved in the conception and organization of events. She leaves my field a little and enters a little in my husband’s field, which has been dealing with Luxury Events for about twenty years. What I can say from indirect experience is that the event is a very complex machine. A cog of many details and people. Storytelling is certainly one of the main ingredients. There is no event without a good story to tell!
25. Your style advice to always have a perfect but above all memorable outfit?
I believe it is essential to mix the current fashion with our style because only in this way can we bring out our personality and differentiate ourselves.
In order not to make mistakes and to feel out of place, I always put on an evergreen like a tailored Blazer with a few well-designed accessories such as a belt of studs, a turban or an eccentric clutch. Whatever outfit I wear, I never forget to interpret it with my way of being.